Specialist Digital Advertising

Citadel, a Fortress Surgeon Digital Marketing electronic advertising firm, announces an expanded search engine optimization solution for plastic surgeons, concentrating on online presence, individual interaction, and method development. Lauren's focus on ROI and interest for locating the crucial information that transform campaigns from good to wonderful include developing a grand scale multivariate examination structure making use of fractional factorial analysis for recognizing ROI capacity in electronic media throughout Pfizer Rx brand names within the Pfizer for Living profile, and developing a forecast method for forecasting ROI prior to media investment.

A 25-year expert in the healthcare marketing and advertising area, Tracey started her profession as a firm account individual for a variety of pharma brand names and later on spearheaded the advertising effort to release a first-of-its kind portal in the glasses and eyecare space.

He leads a team of media approach, media preparation, media purchasing and media execution experts that collaboratively guarantee that campaign goals are achieved in order to make best use of roi and involvements. Lauren's occupation in electronic and media started in the 90's, equally as electronic became a feasible advertising and marketing network.

While at Underscore, she invested three years instructing Internet search engine Marketing at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they figured out exactly how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail purchase.