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Fortress Surgeon Digital Marketing, a surgeon electronic marketing agency, reveals an increased search engine optimization solution for cosmetic surgeons, concentrating on online presence, person engagement, and practice development. In her previous duty as VP of Biddable Media Daga specialized in the advertising of health & health brands via all lifecycle stages: starting from medical test recruitment projects, through the pre-launch market-shaping, launch and marketing phase, finishing with patent expiration and advertising sunsetting.
A 25-year expert in the healthcare advertising and marketing space, Tracey began her profession as an agency account person for a range of pharma brand names and later spearheaded the marketing initiative to release a first-of-its kind website in the glasses and eyecare room.
It was these very early examinations that drove Underscore's concentrate on data driven programs and ROI dimension, a basic differentiation in the sector. She believes Underscore is the model for how media and marketing agencies should, and will, evolve in the future.
While at Underscore, she invested 3 years educating Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years back, when they determined just how to map Nielsen information to Yahoo's audience base and prove out ROI from digital media to retail purchase.