Specialist Digital Advertising

Fortress Surgeon Digital Marketing, a surgeon digital advertising and marketing agency, announces an increased search engine optimization service for plastic surgeons, focusing on online exposure, person interaction, and technique growth. Lauren's focus on ROI and enthusiasm for locating the essential information that transform campaigns from good to great consist of developing a grand scale multivariate test framework making use of fractional factorial evaluation for recognizing ROI capacity in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and creating a forecast strategy for anticipating ROI prior to media investment.

Among the things Martin appreciates most concerning his duty is the possibility to research study and recognize the subtleties of both new and recognized markets, and via growing his understanding of them look for the Holy Grail of product-market fit.

It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental distinction in the market. She thinks Underscore is the model for exactly how media and advertising agencies should, and will, progress in the future.

While at Underscore, she spent three years teaching Internet search engine Marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years ago, when they figured out just how to map Nielsen data to Yahoo's target market base and show out ROI from electronic media to retail purchase.